Braeden’s Copywriting Portfolio

AKA: A smattering of my latest writings for websites, blogs, sales campaigns and more.

Website Copy

The Making-Box

When COVID-19 hit, The Making-Box went from improv training centre to remotely executed organizational training. This new website copy and design was created from scratch over the first few months of the pandemic.

Changing Tides Counselling

Starting out as a brand new therapy centre, Changing Tides has grown traffic month over month, climbed up the rankings, and the therapy team has tripled since publishing the new site and working on local SEO.

Desert Sounds Performing Arts

A small performing arts centre in Mesa, AZ was looking for help to improve SEO and messaging on their website. Here’s the result! Since publishing, Desert Sounds has seen increase in organic traffic and class registration.

AZ QUALITY SERVICES

This mid-sized quality control firm had an outdated website with jargon-heavy copy. This design and writing refresh led to a new energized brand and more local searchability.

BRIDGE CHURCH

This modern church wanted modern copywriting and design for their new website and spiritual direction. Here’s the results!

Blogs

How to Improvise Your Way through COVID-19

If you google “improvise, COVID-19” you’ll find this handy guide written by Braeden in March 2020.

WHAT IS CONVERSATIONAL COMMERCE AND WHY DOES IT MATTER?

Hootsuite wanted to rank #1 for the search term “Conversational Commerce.” I wrote this. And they did!

Our Favourite Places in Guelph to do Team Building

Still ranking page one for “team building guelph” is this handy guide from local benefits consultants, Bensol.

Is Michael SCott Secretly a Good Improviser?

This blog is still one of the leading sources of organic traffic to themakingbox.ca. It ranks on page one for “michael scott improv.”

The Secret Sauce for Removing Doubt and Regaining Creativity

Creativity and improv had a gap in the Google rankings. And this blog filled it in nicely. Also an example of social commerce in action!

understanding On-site SEO V.S. Off-Site SEO

Seattle based web designer, Suzanne Harrison, wanted to explain onsite and offsite SEO to those who knew little about it. So Braeden wrote this for them!